Everyone understands that in order to engage with users, your website must appear on the first page of Google. According to studies, many users just read the first page of a website. So, if you want to increase traffic and sales, you need to be visible on search engines and rank high.
A solid seo in company plan is required to reach the first page of Google. It is, in fact, achievable if you put in a lot of effort and stick to your game plan. What happens, though, once you’ve reached the first page? Is it possible to take a break from SEO? No, it isn’t true. Let us go deeper into this subject.
Consistently work hard to maintain a high ranking
Getting on the top page of Google is a goal for many business owners. They feel the aim has been met and that they may go to the next duty once they arrive. However, this isn’t how SEO works. In reality, if you want to succeed with SEO, you must keep improving your website. We’re talking about keyword placement, high-quality content, and backlinks. When you reach Google’s first page, you can’t just let up on the gas pedal.
Consider SEO like if it were a musical instrument. You can pick up the fundamentals and play tunes for the rest of your life. However, if you want to grow better and play in concerts at the greatest level, you must continually focus on developing your talents. Similar to SEO. On Google, you may go to the front page and stay there for quite some time. You will, however, fall farther down Google’s SERPs if you do not continue to work on your plan and improve your website. You must work hard to achieve the top.
New content is something that Google adores.
You must understand that nothing pleases Google more than new and fresh material. Your website will be re-indexed, and you will receive a lot more traffic as a result of this. As a result, you will suffer if you abandon your SEO strategy in favour of focusing on other elements of your organisation. Your website will not be visited by search engine crawlers. After all, no new content is being added to the site.
Meanwhile, fresh material is being created and indexed on other websites. This includes any of your internet competitors. As a result, your rating will drop, and your competitors will jump ahead of you. You may lose your first-page position as a result.
Algorithms for ranking are updated on a regular basis.
Google is always searching for new ways to improve its search engine and ensure that its consumers enjoy a pleasant experience. Finding the greatest material for their requirements is part of this. As a result, Google’s algorithm is updated on a regular basis. These modifications might range from little tweaks to major alterations that have an impact on your website. What worked for high-ranking last month, for example, could not function in five weeks.
You will lose your Google ranking if you do not put in the effort to improve your SEO. You must stay abreast of algorithm modifications in order to alter your plan. You can’t just invest once and forget about SEO. It’s a project you’ll have to keep up with on a regular basis.
Competitors Are Constantly Trying to Outdo Each Other
Make no mistake about it: your rivals are always working on their SEO approach. They, too, want to get to the top of Google’s first page, which means they’ll put in the effort to get there. If they work on it on a monthly basis while also keeping up with algorithm updates, they will eventually take control and you will lag behind.
Customers trust Google to deliver the most relevant results for their queries. As a result, they will go to the first page of a website. This is where your rivals will go if they are ahead of you.